Naked Coca-Cola Can

Design studio RYAN HARC has proposed that aluminum Coca-Cola cans should go paint-less to cut down on energy and material usage as well as reducing the effort it takes to separate the paint from the can during recycling. Their concept design also uses a raised logo to add visual interest to the monotone grey package.

Gizmodo does the math:
I assume the consumption only increases through time, but let’s take the daily 2007 numbers from Global INForM Cases Sales database: The total number of Coca-Cola cans sold per worldwide is 67,873,309. Diet Coke and Coke Zero sold 35,387,241, while My Coke sold 103,260,550. Yes, that’s all per day.

So using only classic Coca-Cola’s daily sales figures, that means 24,773,757,785 are sold every year. Twenty-four billion cans. That is indeed a lot of paint and paint removal products. Because this doesn’t only affect the production. It also affects the recycling process, eliminating one step.

This article is taken from http://www.psfk.com/2009/11/pic-naked-coca-cola-can.html

One World, One Thirst-Quenching Dream

We have all seen the magnificent opening ceremony of the Beijing 2008 Olympics this August 8. Everything was pretty artistic, and even the tagline inspires me so much - One World, One Dream. I can't help but to think that Coke is Olympic = Cocalympic.

Well, then again, it is lame to force Coke and Olympic together as one word. But although Coke has nothing to do with sports at all, it kinda fits perfectly into the refreshing spirit of One World, One "Thirst-Quenching" Dream.

This's what I think: if the Olympic spirit is for us to embrace unity, friendship, progress, harmony, participation and to dream of a better world, then Coke fuels it.


"One World One Dream" fully reflects the essence and the universal values of the Olympic spirit -- Unity, Friendship, Progress, Harmony, Participation and Dream. It expresses the common wishes of people all over the world, inspired by the Olympic ideals, to strive for a bright future of Mankind. In spite of the differences in colors, languages and races, we share the charm and joy of the Olympic Games, and together we seek for the ideal of Mankind for peace. We belong to the same world and we share the same aspirations and dreams.

"One World One Dream" is a profound manifestation of the core concepts of the Beijing Olympic Games. It reflects the values of harmony connoted in the concept of "People's Olympics", the core and soul of the three concepts -- "Green Olympics, High-tech Olympics and People's Olympics". While "Harmony of Man with Nature" and "Peace Enjoys Priority" are the philosophies and ideals of the Chinese people since ancient times in their pursuit of the harmony between Man and Nature and the harmony among people, building up a harmonious society and achieving harmonious development are the dream and aspirations of ours. It is our belief that peace and progress, harmonious development, living in amity, cooperation and mutual benefit, and enjoying a happy life are the common ideals of the people throughout the world.

"One World One Dream" is simple in expressions, but profound in meaning. It is of China, and also of the world. It conveys the lofty ideal of the people in Beijing as well as in China to share the global community and civilization and to create a bright future hand in hand with the people from the rest of the world. It expresses the firm belief of a great nation, with a long history of 5,000 years and on its way towards modernization, that is committed to peaceful development, harmonious society and people's happiness. It voices the aspirations of 1.3 billion Chinese people to contribute to the establishment of a peaceful and bright world.

The English translation of the slogan is distinctive in sentence structure. The two "One"s are perfectly used in parallel, and the words "World" and "Dream" form a good match. The slogan is simple, meaningful, inspiring, and easy to remember, read and spread.

In Chinese, the word "tongyi", which means "the same", is used for the English word "One". It highlights the theme of "the whole Mankind lives in the same world and seeks for the same dream and ideal".

RedBlackSilver

Coca-Cola Beijing 2008 Desktop Wallpaper

Mycoke

I was about to tell you that having Coke and pan mee for lunch is quite a perfect match until... i came across this site! It's really interesting and i'm still in the midst of exploring it - www.mycoke.com

Mine's The Empty Version

Um... Cokejuice was just trying to clean up the bottles for me. The paper carrier has 4 bottles in it you see, and they are all EMPTY, with some leftover Coke inside, by the way. And that's an "eeewwwww". The caps are a bit dented because the seller tried recapping them after consumption.

[You can always share a glass of chilled Coke with me. But you'll have to go to McDonald's and buy some set meals to get me the Beijing Olympic Coke cup first!]

What's Soccer Without Coke?

Liquidfreak came home from work, scanned the entire living room and rushed upstairs to where her brother was sitting. He was in front of the computer and his fingers clicked rapidly on the mouse. "Got parcel-ar?" Liquidfreak managed to say while clinging onto her huge bag. Without lifting his fingers and moving his eyes, her brother said "Cupboard."

It's a lot of hard work, trying to hide these parcels from her parents. Cos if they see another Coke bottle or can, they'll start the entire nagging process all over again.

Once entering her room, Liquidfreak throws her bag onto the floor and grabbed the handle of the cupboard. Immediately, she swings the door open and saw a white parcel lying in between her clothes. Without hesitating, she tore open the wrappings and it reveals a brown box. Using a pair of scissors, Liquidfreak slits the box open.

For a moment, the faint sound of people cheering could be heard. Bright lights began flashing from inside the box. The cheering grew louder and louder and then someone shouted GOOOOAL, and there was a thunderous applause.

Liquidfreak quickly reached into the box and pulled out one of three Coca-Cola EuroCup 2008 bottles. "Ahhhh... the latest addition to my Coca-Cola collection."

[An opportunity to get together and enjoy authentic friendship whilst celebrating the victory.]